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Marketing Executive

Company Overview

Samasource is an award-winning social enterprise that offers data services to corporate enterprises. Our vision is to connect the one billion people living in poverty around the world to digital work. Samasource works with prestigious customers like Google, Qualcomm, Microsoft, RetailMeNot, eBay, and TripAdvisor in the field of Artificial Intelligence and Machine Learning to deliver training data on various projects such as: helping cars drive autonomously, helping drones detect wildlife preservations, and enabling e-commerce platforms to enhance visual searches.


We combine the fast-paced, results-driven culture of a tech start-up from San Francisco with the social mission of a non-profit organisation. We like to move quickly and get things done—if you join us, you will be part of a dynamic, global team that is passionate about making an impact and not hesitant to conquer the world! Samasource was founded in 2008 and is headquartered in San Francisco. We have 70+ employees working from regional offices and give work to thousands of people in distribution centres worldwide. As Marketing Executive your focus is the European and Asian markets, working from our office in The Hague (WTC) or our office in Paris (Station F).

 

Job Summary

Reporting to the Vice President of Marketing and working in close cooperation with the VP of Sales Europe, the Marketing Executive will lead the implementation and execution of marketing strategies that are focused on long-term customer satisfaction, immediate term growth in terms of revenue, and demand generation our across EMEA + APAC markets The role also includes developing deep consumer insights, and requires creative target customer identification and strategies to identify the right and interested buyers within large enterprises.

 

Responsibilities and Duties

  • Implement and execute marketing plan that includes multiple forms of media (i.e. social media, high touch and high tech campaigns, website, events, etc.).
  • Working closely with the sales team, execute high-impact campaigns to drive sales.
  • Write and/or edit content and imagery for awesome collateral that supports sales (i.e. newsletters, case studies, white papers, videos, webinars, website, press releases, fact sheets, presentations, and social media sites, etc.).
  • Get the production and availability of marketing collateral and website content and updates done.
  • Identify conferences, meet ups, events, etc. of interest and secure high visibility speaking slots.
  • Prepare blog posts.  
  • Monitor and track the results of marketing efforts
  • Ensure brand integrity for all external publications by managing brand guidelines as well as oversee communications and marketing policies and procedures.
  • Track competitors and their offering/positioning

 

Desired Qualifications, Skills, and Experience

  • A willingness to roll up your sleeves and a master at multi-tasking, must be able to plan and execute at the same time
  • Move fast
  • Be independent and work autonomously
  • Excellent project management skills
  • Excellent verbal/written communication skills in English, Dutch and preferably German or French
  • Deep interest in marketing and technology
  • Ability to research and identify potential decision makers within the enterprise marketplace
  • Proficient in social media platforms (Facebook, Twitter, and LinkedIn, etc.)
  • Strong analytical skills
  • Solid understanding of B2B marketing programs and approaches
  • Bachelor’s Degree required
  • Passionate about Samasource’s mission.


This position is based out of our EMEA + APAC headquarters in The Hague.

 

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